1994 Range Rover, front three-quarter view from the left

Land Rover Range Rover History

Luxury SUV · 1970–present

The full-size flagship that invented the luxury SUV — a 1970 original that grew into Land Rover's range-topping 4x4 limousine.

Photo: “1994 Range Rover Classic County LWB V8, front left, 06-02-2024” by Ethan Llamas / Wikimedia Commons, licensed under CC BY-SA 4.0. Cropped to 16:9.

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History

Launched in 1970, the original Range Rover (now called the Classic) paired genuine off-road ability with coil-spring comfort, a 3.5-litre Rover V8, and a clean, upright design — pioneering the idea of a premium, road-and-rough 4x4. It started as a fairly utilitarian two-door but steadily moved upmarket, gaining four doors and ever more luxury through its long 1970–1996 run.

The second-generation P38A (1994–2002) modernised the formula, and the BMW-developed third-generation L322 (2002–2012) pushed the Range Rover firmly into luxury-limousine territory with a monocoque body and air suspension. The fourth-generation L405 (2012–2021) introduced an aluminium monocoque that cut weight dramatically.

The current fifth generation (L460), launched for 2022, continues as Land Rover's flagship, offered with long-wheelbase and (for the first time on this model) seven-seat options, plug-in hybrids, and a planned fully electric variant — capping more than five decades as the template for the modern luxury SUV.

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