Jordan Friendly Three History
Catalog record
This is a brief catalog introduction with limited source documentation. A licensed, identity-checked lead photograph has not yet been added for this page. Detailed year, configuration and ownership coverage must be identified separately; this page is not a complete vehicle catalog.
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The Friendly Three was a small coupe Jordan issued in 1920, typical of Ned Jordan's habit of naming models with evocative phrases rather than dry series numbers. It is remembered chiefly for its advertising slogan — 'Seats two, three if they're friendly' — which leaned, as Jordan's marketing always did, on personality and suggestion over engineering claims.
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