1968 Ford Mustang
First generation · Original / classic 1964–1973
The original pony car. Launched April 1964 (the famous “1964½” cars, titled as 1965s) and produced through 1973.
Photo: “1968 Ford Mustang GT hardtop, front left, 09-07-2024” by MercurySable99 / Wikimedia Commons , licensed under CC BY-SA 4.0 . Cropped to 16:9.
The 1968 model year
Overview
A refinement of the 1967 redesign with new federal safety gear and, mid-year, the 428 Cobra Jet — immortalized as the Bullitt fastback.
Specifications
- Engines
-
- 200 I6 115 hp
- 289 2-bbl 195 hp
- 302 V8 (new, began replacing the 289) 210 hp
- 390 FE 4-bbl 325 hp
- 428 Cobra Jet (mid-year; widely considered underrated) 335 hp
- Transmissions
- 3-speed manual, 4-speed manual, 3-speed automatic
- Body styles
- Hardtop, Fastback, Convertible
- Base price
- $2,707 (base hardtop) ≈$24,400 today (inflation-adjusted) Original MSRP adjusted for inflation (CPI, 2024); not the car's current market/collector value. Source: U.S. Bureau of Labor Statistics, CPI-U (U.S. city average, all items), annual average.
Year over year
What changed
- Federal safety gear: an energy-absorbing 2-spoke wheel, front and rear side marker lights, and standard 3-point belts from January 1968.
- "FORD" lettering was removed from the hood.
- The mirror moved to the windshield.
- The 302 V8 was introduced.
- The 428 Cobra Jet was added mid-year.
Living with it
Reliability & ownership notes
- Generation-wide rust.
- The 428 CJ is high-value — verify authenticity (date-coded blocks, documentation).
Worth knowing
Notable
- 428 CJ cars are among the most collectible.
- The Steve McQueen "Bullitt" film car — a Highland Green (paint code R) GT 390 fastback — halos every dark-green 1968 fastback; the surviving screen car sold for $3.74M in 2020.
- GT/CS California Special and High Country Special continued.
Famous variants this year
Sources
- Wikipedia — "Ford Mustang (first generation)"
- Classic Industries
- MustangSpecs — per-year base MSRP
Other First generation years
Explore the Original / classic generation → All First generation · Original / classic years →