Autozam Revue History

The Autozam Revue launched in October 1990 in Japan as a subcompact four-door saloon, sold simultaneously in export markets as the Mazda 121 (replacing a previous 121 based on the first-generation Ford Festiva). Its design was immediately distinctive: tall, rounded bodywork with a very short, separate boot gave the car an upright, friendly appearance that prioritised interior space over aerodynamics — its drag coefficient of Cd 0.40 was notably uncompetitive for the era.

Engine choices included 1.1-, 1.3-, and 1.5-litre four-cylinder units paired with five-speed manual or four-speed automatic transmissions. Despite its practical interior and unique styling, sales were described as 'sluggish' in both Japan and export markets. In 1994, as Autozam's retail footprint contracted, the Japanese car was rebadged as the Mazda Revue, which it remained until 1998.

Internationally, the 121 nameplate was transferred in 1996 to the Mazda Demio (a taller five-door hatchback), effectively ending the Revue's export story. The Revue/121 line was discontinued entirely in 1998 alongside the Autozam brand.