Bertone Volvo 262C History

Unveiled at the 1977 Geneva Motor Show, the 262C (Coupe) was an unusual collaboration: the body was designed by Volvo's Jan Wilsgaard but fabricated and assembled entirely by Bertone in Turin, then shipped to Sweden for final completion. Based on the 264 six-cylinder saloon, it used the PRV V6 shared by Peugeot, Renault, and Volvo.

Positioned as a prestige halo model aimed primarily at the US luxury-coupe market — competing with the Cadillac Eldorado and Mercedes 280 CE — the 262C was distinctly more expensive than ordinary 260-series cars. A total of 6,622 were built across the 1977–1981 production run, making it a genuine rarity and a curiosity: one of the very few premium European coupes of its era built entirely by a separate coachbuilder.